Businesses are expected to have a card to advertise their products and services.

A business card contains your standard information: company name, address, website address, services/products, your motto, company logo and individual employee names.

It is ideal to have a card that stands out from the competition and from other cards displayed in the immediate area of your card. People tend to grab the most attractive card, or one that catches their attention.

Hand them out at meetings, social gatherings, have friends and family hand them out when they find someone needing your services.  Consider offering a commission or referral fee if someone brings business to you by handing out your card.

There are many public locations which have slots for business cards.  This is a perfect place to advertise in high traffic zones.

Consider having more than one style of card.  Make use of the back of your card.  This will give prospective clients more reason to keep your card.

Your card is part of a powerful advertising package when combined with a website, custom letterhead and a brochure.